Gstaad is the rare Alpine resort that does not want to be discovered. Its hotels do not court press, its members' clubs do not appear on Google. Our service is built to follow these rules.
What works in Verbier or St. Moritz does not work in Gstaad. Loud cars are unwelcome. Logos on uniforms are unwelcome. Photographs taken in front of hotels are not done.
The unwritten code
Our chauffeurs are briefed on the village's specific code: arrival routes that avoid the Promenade, drop-off points that respect the Palace's discreet entrance, and a strict policy on conversation with hotel staff.
The fleet for Gstaad is intentionally low-profile: V-Class VIP for groups, S-Class for evenings, AMG G-Class for snow days. No Cullinan, no Phantom — these draw attention.
The signature week
Arrive at Geneva or fly direct to Saanen. Mercedes V-Class to the Gstaad Palace, the Alpina, Le Grand Bellevue, Park Gstaad or Ultima.
Lunch at the Wasserngrat or the Eagle Club — the latter only if introduced. Dinners at the Palace's main restaurant, the Sommet at the Alpina, or a private chef in your chalet.
The Inner Circle
The Quiet Letter
Once a month, a short letter from our concierge: new destinations, off-season opportunities, and itineraries we'd otherwise reserve for repeat clients. No marketing, no noise, ever.
What we recommend
Book early — the village fills the same dates every year, and the same chauffeurs are requested by the same families. We hold five named chauffeurs for the high winter weeks.
Plan exits before peak Saturday turnover. Geneva Airport is two hours by road, and the highway between Aigle and Lausanne is congested every weekend in February.